Meetings & Events

AEA develops, with the support of Purdue University, and delivers the University of Innovative Distribution (UID), a powerful four-day educational experience offered each March for member Distributors and Manufacturers.

Since 1994, UID has provided exceptional education, at the most reasonable cost, to over 7,000 industry professionals throughout the world.

AEA members also develop or co-produce, a variety of educational programs and services for the mutual benefit of their member companies throughout the year. These may include seminars, webinars, conferences, and publications. Take a look at upcoming educational opportunities using the calendar below.

November 2023

Wed
8
2023
November 8, 2023
3:00PM - 4:00PM EDT

UID Year-Round: Crush Price Objections

Presenter: Paul Reilly, CSP, Author

Zoom

Price objections were the spark that ignited the Value-Added Selling revolution. Even though price objections remain the number one objection salespeople encounter daily, salespeople are woefully unprepared to deal with them. This results in price-sensitive customers out-negotiating salespeople. You win price wars one price battle at a time. Gain knowledge and confidence in the key concepts below by attending this must see presentation. -Introduction to Crush Price Objections -Realities of price resistance that shape the price-sensitive landscape -The latest research on price shoppers -Three ways to prevent price objections -Crafting your response to price objections

September 2023

Wed
27
2023
September 27, 2023
3:00PM - 4:00PM EDT

UID Year-Round: The Profound Power of Presence

Presenter: Todd Cohen, CSP, Author, Sales Leader LLC

Zoom

The sale of "you" begins before the first word is spoken. Your presence is therefore one of the silent sales skills we need to master. During this webinar, you will learn the critical keys to mastering how you communicate through your presence. You don’t want to miss this event; learn how you show up sets the tone for success!

July 2023

Wed
26
2023
July 26, 2023
3:00PM - 4:00PM EDT

UID Year-Round: Account-Based Marketing (ABM) - Accomplishing More With Less

Presenter: Brian Bluff, CEO & Co-Founder of Site-Seeker, Inc.

Zoom

In uncertain economic times, with high employee turnover rates, and a shortage of talent, marketing has to do more with less. Fortunately, technology has provided us with the tools necessary to meet our lead generation goals. Lead and sales intelligence platforms, AI, Marketing Automation tools, and LinkedIn allow us to precisely target exact companies and people with the right job titles within companies matching our Ideal Customer Profile. This session will outline an approach to Account-Based Marketing that leverages technology to increase the efficiency of lead-generation efforts.

December 2022

Wed
14
2022
December 14, 2022
3:00PM - 3:30PM

AEA Webinar: Winning the War on Talent

Presenter: Alex Chausovsky, Miller Resource Group

Zoom

The war for talent is escalating. Some organizations are ill-prepared to handle the challenges of an increasingly complex labor market, shackled by the “we’ve always done it this way” mentality.

Thu
8
2022
December 8, 2022
3:00PM - 4:00PM EDT

UID Year-Round: Re-Imagining Leadership In A Post Pandemic World

Presenter: Dirk Beveridge

Zoom

In today’s complex, ever-changing environment, leaders are learning that the very nature of leadership is rapidly being redefined by the social, technological, and demographic forces creating new customer and employee expectations.

November 2022

Wed
2
2022
November 2, 2022
3:00PM - 4:00PM

UID Year-Round: Supply Chain Issues Update

Presenter: Matt Schreibfeder, VP of Research and Analytics Effective Inventory Management, Inc.

Zoom

In March 2022, EIM presented ideas for dealing with the chaos we are all experiencing in the supply chain.  This is a very fluid and ever-changing situation.  In November, we will review what has changed and we need to adapt to the new environment.

October 2022

Wed
19
2022
October 19, 2022
3:00PM - 3:30PM

AEA Webinar: Winning the War on Talent

Presenter: Alex Chausovsky, Miller Resource Group

Zoom

The war for talent is escalating. Some organizations are ill-prepared to handle the challenges of an increasingly complex labor market, shackled by the “we’ve always done it this way” mentality.