Meetings & Events

AEA develops, with the support of Purdue University, and delivers the University of Innovative Distribution (UID), a powerful four-day educational experience offered each March for member Distributors and Manufacturers.

Since 1994, UID has provided exceptional education, at the most reasonable cost, to over 7,000 industry professionals throughout the world.

AEA members also develop or co-produce, a variety of educational programs and services for the mutual benefit of their member companies throughout the year. These may include seminars, webinars, conferences, and publications. Take a look at upcoming educational opportunities using the calendar below.

March 2024

Mon
11
2024
March 11 - 14, 2024

University of Distribution Innovation 2024

JW Marriott Indianapolis

10 S West Street, Indianapolis, Indiana 46204

May 2024

Thu
16
2024
May 16, 2024
3:00PM - 4:00PM EDT

UID Year-Round: "Leveraging AI for your Sales Team”

Presenter: Sam Richter, founder and CEO of SBR Worldwide/Know More.

Zoom

July 2024

Tue
9
2024
July 9, 2024
3:00PM - 4:00PM EDT

UID Year-Round: TBA

Presenter: Claudia St. John, Founder and CEO of The Workplace Advisors, Keynote Speaker, Author

Zoom

September 2024

Wed
4
2024
September 4, 2024
3:00PM - 4:00PM EDT

UID Year-Round: "Building Trust Through Better Communications"

Presenter: Jason Bader, principal of The Distribution Team

Zoom

November 2024

Wed
20
2024
November 20, 2024
3:00PM - 4:00PM EDT

UID Year-Round: "Economic & Labor Update for 2025"

Presenter: Alex Chausovsky, Vice President of Analytics and Consulting, Miller Resource Group

Zoom

This webinar will cover key economic indicators and their impact on your company’s talent strategy, equipping decision makers with practical advice to navigate the evolving business landscape.

December 2023

Mon
11
2023
December 11 (1:00PM CST) - 12 (12:00PM CST), 2023

AEA December 2023 Meeting

Chicago, Illinois

AMA Building/Smithbucklin Offices | 3300 West Wabash Ave. 16th Floor | Chicago, IL 60611

November 2023

Wed
8
2023
November 8, 2023
3:00PM - 4:00PM EDT

UID Year-Round: Crush Price Objections

Presenter: Paul Reilly, CSP, Author

Zoom

Price objections were the spark that ignited the Value-Added Selling revolution. Even though price objections remain the number one objection salespeople encounter daily, salespeople are woefully unprepared to deal with them. This results in price-sensitive customers out-negotiating salespeople. You win price wars one price battle at a time. Gain knowledge and confidence in the key concepts below by attending this must see presentation. -Introduction to Crush Price Objections -Realities of price resistance that shape the price-sensitive landscape -The latest research on price shoppers -Three ways to prevent price objections -Crafting your response to price objections

September 2023

Wed
27
2023
September 27, 2023
3:00PM - 4:00PM EDT

UID Year-Round: The Profound Power of Presence

Presenter: Todd Cohen, CSP, Author, Sales Leader LLC

Zoom

The sale of "you" begins before the first word is spoken. Your presence is therefore one of the silent sales skills we need to master. During this webinar, you will learn the critical keys to mastering how you communicate through your presence. You don’t want to miss this event; learn how you show up sets the tone for success!

July 2023

Wed
26
2023
July 26, 2023
3:00PM - 4:00PM EDT

UID Year-Round: Account-Based Marketing (ABM) - Accomplishing More With Less

Presenter: Brian Bluff, CEO & Co-Founder of Site-Seeker, Inc.

Zoom

In uncertain economic times, with high employee turnover rates, and a shortage of talent, marketing has to do more with less. Fortunately, technology has provided us with the tools necessary to meet our lead generation goals. Lead and sales intelligence platforms, AI, Marketing Automation tools, and LinkedIn allow us to precisely target exact companies and people with the right job titles within companies matching our Ideal Customer Profile. This session will outline an approach to Account-Based Marketing that leverages technology to increase the efficiency of lead-generation efforts.