Complete Story
09/27/2025
031. The Heart of Leadership: Turning Conflict into Connection
Presenter: Claudia St. John
Level of Complexity: Intermediate
9:30 AM - 11:00 AM
Increasingly, leaders are finding themselves navigating an uncertain business environment. Not only can this uncertainty cause business challenges, it can negatively impact the employees who work in those businesses. In this keynote, leaders will learn about the essential human communication skills necessary to navigate uncertainty and conflict and create positive, productive and engaged employees.
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Old Dog, New Clicks: Online Industrial and B2B Marketing Know-How for the 21st Century
Bob DeStefano
Two big, related dynamics are changing the field of industrial and B2B marketing: It's an ever-younger crowd with a penchant for the wired and the wireless, and they don't enjoy phone sales calls. They're likely to Google you first, pop over to your website, then check out your social media accounts. How will they find you? What will they find when they do?
