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10/14/2024

045. Cybersecurity: What Future Leaders Must Know to Protect Themselves and Their Organizations (afternoon)

Instructor: Mike Foster

Level of Complexity: Intermediate
10:15 AM - 11:15 AM

When a cyberattack hits a distribution business, it doesn't just affect IT—it can paralyze operations, compromise supplier relationships, and damage customer trust built over decades. This dynamic session cuts through technical jargon to deliver exactly what distribution leaders need to know about modern cyber threats. Through real-world distribution industry examples and interactive scenarios, you'll gain practical insights to evaluate your organization's cyber readiness and confidently lead security conversations with your IT teams, whether in-house or outsourced. Particularly valuable for leaders overseeing multi-location operations, complex supply chains, or digital transformation initiatives.
 
Learning Objectives:
  1. Cyber Threats in Plain English: Decode the latest cyber risks specifically targeting distribution operations – from warehouse applications to business systems you depend on – without getting lost in technical jargon
  2. The Million-Dollar Question: Learn to spot the difference between essential security measures and expensive 'nice-to-haves' – helping you make smarter cyber investment decisions
  3. Beyond the Basics: Master practical techniques to evaluate whether your organization's current security measures actually match your business risks (Spoiler: Most don't!)
  4. Crisis-Ready Leadership: Develop an action plan for the first 48 hours of a cyber incident – because in distribution, every hour of downtime costs money

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Selling Through Tough Times

Paul Reilly

As a sales professional, you know that it’s harder to sell in tough times―whether it’s a recession, industry-wide challenge, or global pandemic. You may also have noticed that some salespeople and managers not only survive but thrive through tough times. How do they do it? What do they do to thrive through adversity?

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