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10/14/2024

005. Sales Leadership MasterClass - Becoming a stronger coach and leader of your sales team

Instructor: Jim Pancero, CSP, CPAE

Level of Complexity: Intermediate/Advanced
10:15 AM - 12:15 PM

Today’s sales managers are expected to do much more than manage activity and results. They also need to effectively coach, lead and motivate their salespeople to stronger performance.

This information-intensive program will focus on the sales leadership skills needed to successfully manage, motivate and coach a sales team today. We will discuss how to more effectively manage and motivate salespeople, the important difference between coaching and consulting as a manager, how to become more of a “Selling Process” sales manager, and how to conduct more effective sales ride-withs with your reps.

Participants will also receive a detailed program workbook and action guide, including two 20-question evaluation tools: one for evaluating sales reps and another for evaluating sales managers. Time will also be provided for participant questions and discussion.

 

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Old Dog, New Clicks: Online Industrial and B2B Marketing Know-How for the 21st Century

Bob DeStefano

Olddognewclicks Sample 1Two big, related dynamics are changing the field of industrial and B2B marketing: It's an ever-younger crowd with a penchant for the wired and the wireless, and they don't enjoy phone sales calls. They're likely to Google you first, pop over to your website, then check out your social media accounts. How will they find you? What will they find when they do?

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