Complete Story
12/04/2023
029. Make it a Process…Key Elements of Sales Management (afternoon)
Instructor: Joe Ellers
Level of Complexity: Intermediate/Advanced
1:30 PM - 4:30 PM
The role of sales management has changed over the past 25 years. The primary change is a shift from customer relationship management to the need for more focused, proactive sales efforts. In this workshop, Joe will address the core elements of effective sales management including a set of specific tools that can be implemented immediately: The Sales Planning Matrix; Product/Market Focus; Target Accounts (and Prospects); Calendar Management; Opportunity Management; and Joint Calls. Participants will be challenged to develop a draft sales plan, during the class setting.
Bookstore
What's Your Plan? Smart Salesforce Compensation in Wholesale Distribution
Mike Marks and Mike Emerson
According to authors Mike Marks and Mike Emerson in their book, What’s Your Plan? Smart Salesforce Compensation in Wholesale Distribution, there is absolutely no relationship between your sales incentive plan and your likely gain or loss in market share.