Complete Story
12/03/2023
011. The Road To Leadership Runs Through Sales (afternoon)
Instructor: Todd Cohen, CSP
Level of Complexity: Foundational/Intermediate
1:30 PM - 4:00PM
Some of the greatest leaders have started their careers in sales. Leadership is often viewed through a lens of vision, strategy, and the ability to inspire. Yet, there is an undercurrent that can’t be overlooked. Highly effective and profitable leaders have had the irreplaceable experience of understanding how their company's products and services are sold and the customer experience. Conventional wisdom might challenge this association. “Leadership is about more than selling,” it proclaims. This is undoubtedly true. Having a sales mindset and having sold your company's products play a competitive and differentiating role in shaping a leader’s character, and they are recognized as one of the most powerful crucibles of influence, vision, and mindset!
Learning Objectives:
- How and why sales professionals can make great leaders.
- Why a leadership and sales mindset are the "dynamic duo".
- Why seeing your company through the customers eyes is a competitive differentiator.
Bookstore
Your Someday is Now – What are you Waiting For?
Gail Lowney Alofsin, President and Founder, Leadership at ALL Levels
Experience meets the classroom as Gail merges the worlds of work, university, non-profit, personal branding, and work/life integration creating a book that focuses on YOUR best YOU! Jam-packed with practical and inspiring advice from both Gail and over 100 business professionals, she had the privilege of interviewing.
100% of sales are donated. Over $40,000 has been raised for local and international non-profits through sales of the book.
