Complete Story
10/16/2020
Lisa Ryan
Lisa Ryan, CSP, helps organizations develop employee engagement strategies that keep their top talent from becoming someone else’s. Lisa is a Certified Speaking Professional and best-selling author of ten books, including “Manufacturing Engagement: 98 Proven Strategies to Attract and Retain Your Industry’s Top Talent.” During her twenty-plus year sales career, Lisa spent 13 years in industrial distribution, including seven years in the welding industry – and yes, she does weld. Lisa is a proud Cleveland native and received her MBA from Cleveland State University. She has been blissfully married to Scott since 1996 and they are the proud parents of two very spoiled cats.
Bookstore
Value-Added Selling (4th Edition)
Paul Reilly & Tom Reilly
“Value” is about more than just price. Good salespeople understand that and know what differentiates their products from that of competitors. Developments in technology, including price comparison apps and search engines, now provide consumers with more information than ever, making it much harder to value and sell your product. Additionally, millennials, who now comprise the largest population in the workforce, prefer to do things differently than prior generations. This updated fourth edition of Reilly’s classic guide examines the latest trends and technology that have impacted the market and provides expert advice on leveraging current technology to increase sales.
Value-Added Selling, 4th edition offers proven strategies and tactics to help you not only close more sales but improve repeat business without compromising on price. You’ll learn how to anticipate the needs, wants, and concerns of buyers from the very beginning of the sales process. The book shows how to compete more profitably by selling value, not price. Visit www.TomReillyTraining.com for more information on this important message.
